Quanbo tech specializes in selling second-hand and brand-new Nokia 10G-800G optical transceivers.

Quanbo tech specializes in selling second-hand and brand-new Nokia 10G-800G optical transceivers.

I. Core Positioning of the Solution

Based on the original Nokia technology endorsement, it focuses on the core advantages of "full-rate coverage + dual-track supply of new and second-hand products".

It targets the 10G-800G full-rate range and nine major mainstream packaging types (SFP/SFP+/SFP+/QSFP28/QSFP56/CFP/CFP2/CFP4/QSFP-DD/OSFP),

 precisely matching four core scenarios: data center capacity expansion, operator network upgrade, 

government and enterprise private network construction, and equipment maintenance and replacement. 

It builds differentiated competitiveness with "strict quality control + flexible adaptation + efficient service" and creates the benchmark brand of "Nokia Optical Transceiver One-stop Preferred Service Provider".

II. Core Insights into the Market and Products

Market Opportunities

1. Demand Explosion: The global demand for 800G optical modules in data centers has increased by over 120% annually. 

The upgrade of 5G carrier networks has driven the rigid demand for 10G-100G modules. The market size of high-quality second-hand optical modules has grown at a rate of 35% annually.

2. Cost-driven: The budget control of government and enterprise customers is becoming stricter. 

Second-hand Nokia optical modules that have undergone strict inspection can reduce procurement costs by 30%-50% and become a cost-effective choice for small projects and maintenance scenarios.

3. Compatibility Necessity: Nokia equipment has a high share in the existing market of operators, finance, and energy sectors. 

The transceivers of the same brand have stronger compatibility, avoiding cross-brand compatibility issues and urgent replacement and upgrade needs.

4. Standard Support: International standards such as MSA multi-source protocols, GR-468-CORE life assessment, 

and domestic GB/T 2820.2 electromagnetic compatibility requirements standardize market entry and provide a competitive barrier for compliant service providers.

(II) Core Product Advantages

1. Full Spectrum Coverage: It covers the 10G-800G full-rate range and ten major packaging types (SFP/SFP+/XFP/QSFP28/QSFP56/CFP/CFP2/CFP4/QSFP-DD/OSFP), providing one-stop solutions for different scenarios and rates.

2. Dual Quality Guarantees:

New Products: Originating from the official channels of Nokia, 100% compliant with MSA protocols and CE, ROHS, and FCC certifications, 

and passing the signal integrity test by TEL Laboratory. The performance parameters fully match the original factory standards.

Second-hand Products: Implementing a "six-level strict inspection system" - appearance inspection →

 gold finger wear check → optical power/erroneous bit rate measurement → 3,000-hour stability test → DDM function verification → serial number official traceability. The performance compliance rate exceeds 95%.

3. Brand Hard Power: Nokia's original factory technology architecture supports real-time monitoring and hot-swappable protection. 

It is compatible with mainstream device firmware versions and has a survival rate of 12% higher than compatible brands in complex electromagnetic environments.

4. Outstanding Cost Performance: The price of second-hand products is only 50%-70% of the brand-new ones. 

The brand-new products offer superior industry-quality guarantee policies, balancing cost control and stable operation requirements.

(III) Competitive Breakthrough Points

Compared with the brand-new product market: By "full-category stock + 48-hour rapid delivery" to compensate for the long supply cycle of the original factory, and adding free compatibility testing services.

Compared with the second-hand product market: Using "six-level strict inspection + original factory serial number traceability + official warranty" 

to break through industry chaos, different from small vendors without inspection and without after-sales.

Compared with compatible brands: Strengthening the compatibility advantage of the same brand of Nokia, avoiding cross-brand electromagnetic interference, timing error issues, and reducing operation risks.

III. Core Marketing Strategy System

(1) Target Customer Precision Attack

1. Operator Customers: Connecting with provincial/municipal centralized procurement centers and network maintenance departments of the three major operators, 

focusing on promoting 10G-100G brand-new transceivers, adapting to 5G carrier network upgrades and fault replacement, 

and providing exclusive bidding solutions that meet the entry standards. 2. Data Center Customers: Focus on third-party data centers and cloud computing enterprises. 

Promote new products ranging from 40G to 800G and second-hand high-quality products from 10G to 40G, meeting the dual needs of computing power expansion and cost control. Emphasize low latency and high stability.

3. Government and Integration Service Providers: Target the financial, energy, and intelligent manufacturing sectors. 

Collaborate with system integrators to offer an integrated package of "products + compatibility pre-testing + installation guidance", 

with second-hand products mainly promoted to small and medium-sized government and enterprises with limited budgets.

4. Maintenance Service Providers: For communication equipment maintenance companies, launch a batch purchase plan for second-hand transceivers, 

emphasizing "high cost-effectiveness + emergency replenishment", to meet the replacement needs in fault repair scenarios.

(II) Product Combination and Pricing Strategy

1. Single Product Pricing:

New Products: Marked as "Original Factory Supply + 3-Year Warranty + Free Adaptation Testing", the price is 30%-50% higher than that of second-hand products, highlighting quality and stability.

Second-hand Products: Classified by inspection grades - Grade A (95% of new product performance): Original price at 70%; 

Grade B (90% of new product performance): Original price at 50%-60%, each unit comes with a unique inspection report and traceability QR code.

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Quanbo Tech supply a wide range of other Nokia fiber optic transceiver . If you have any need or interest, please feel free to send inquiry to Sale@quanbotelecom.com